Category Archives: Communications

A First-Hand Perspective

Google’s Science Communication Fellows Confronting the ‘Paradox of Progress’

The ‘paradox of progress’ illustrated by climate change prompts a first-hand participant in a recent Google fellowship program to ponder how best to combine scientific and technological advances with improved public understanding for the benefit of society overall.

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An Inconvenient Anniversary?

Communicating Climate Change Five Years after An Inconvenient Truth

Memorial Day weekend 2011 marks the fifth anniversary of the release of the Al Gore film An Inconvenient Truth, by any measure a milestone in climate change communications. A retrospective analysis examines how the film and the former vice president [...]

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Searching For Climate Answers On Google: Plenty of Riches … and Need for Careful Wording

Google and other search engine sites can lead to climate change riches … but not every search does. Researchers need to take a caveat emptor — buyer beware — approach and select their search terms with precision to avoid being [...]

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Scientists and Long-Form Television: Lessons from Richard Alley’s PBS Documentary

Geologist Richard Alley and writer/director Geoff Haines-Stiles offer insights into their collaboration for a PBS “Earth: The Operators’ Manual” documentary series.

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Making the Complicated Clear: Interactive Graphics Make Data Visual

Bringing data to life online need not require technically-savvy Web designers. With some easy-to-use free tools, journalists can build interactive graphics for use online, making the complex easier to grasp. Get examples and sources to “do it yourself.”

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Incremental? Yes. But A Growing Role for Social Sciences in Climate Change Dialog

No more assuming that scientific data alone will carry the day with the public and its policymakers. The continuing climate change polarization shows more of the same approach won’t work. Michigan Professor Andrew Hoffman insists that social scientists increasingly need [...]

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Global Temperature Reports: A Media ‘Pain’, But Valuable and Important Duty for Scientists

View larger image Punxsutawney Phil says early spring in 2011! (Source: breakingnewsweek.com) The annual ritual of publishing global temperature reports has become something akin to climate change’s Super Bowl. Much anticipation. A series of numbers flashed on the scoreboard. Tons [...]

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